1. Introduction
These Terms and Conditions ("Terms") govern your use of the website [Insert Website URL] and your engagement with the services provided by Pharma Escalator ("we," "us," or "our").
By accessing our website or purchasing our services, you ("Client," "you") agree to comply with and be bound by these Terms. If you do not agree with any part of these Terms, you must not use our website or services.
2. Company Information
- Company Name: Pharma Escalator a brand by Aptionix
- Trading Address: 12 Redstart Dr, Catcliffe, Rotherham S60 8EG, UK
- Contact Email: hello@pharmaescalator.co.uk
3. Our Services
Pharma Escalator provides business growth, marketing, and consultancy services specifically tailored for the pharmaceutical industry. This may include, but is not limited to:
- WhatsApp marketing campaigns and automation sequences.
- Client acquisition strategies.
- Digital marketing and content creation.
We warrant that we will provide these services with reasonable care and skill. However, specific results (e.g., a specific number of new leads or exact revenue increase) cannot be guaranteed due to the variable nature of marketing and third-party platforms.
4. Client Obligations
To enable us to perform our services effectively, you agree to:
- Provide Information: Provide us with all necessary access, information, and materials (e.g., logos, customer lists for authorized outreach) in a timely manner.
- Compliance: Ensure that any customer data (e.g., phone numbers for WhatsApp marketing) you provide to us has been collected in compliance with GDPR and other relevant laws. You warrant that you have the right to contact these individuals.
- Approvals: Review and approve draft content, messages, or strategies within [e.g., 3 business days] to avoid delays.
5. Fees and Payment
- Pricing: Prices for our services are set out in the specific proposal, service agreement, or invoice provided to you.
- Payment Terms: Invoices are due for payment within [e.g., 14 days] of the invoice date unless otherwise agreed in writing.
- Late Payment: We reserve the right to suspend services if payment is not received on time. We may charge interest on overdue amounts at the statutory rate permissible under UK law (currently 8% plus the Bank of England base rate).
6. Intellectual Property
- Our IP: All intellectual property rights in the materials, methodologies, and pre-existing content used by Pharma Escalator remain our property.
- Deliverables: Upon full payment of fees, we grant you a non-exclusive, perpetual license to use the specific marketing materials created for you (e.g., the specific ad copy or message sequence) for your internal business purposes.
- Client Materials: You retain ownership of all materials (branding, data) you provide to us.
7. Confidentiality
Both parties agree to keep confidential any proprietary information received from the other party. We will not disclose your business strategies, customer lists, or trade secrets to any third party without your prior written consent, except as required by law.
8. Limitation of Liability
Please read this section carefully.
- No Consequential Loss: To the fullest extent permitted by law, Pharma Escalator shall not be liable for any indirect, special, or consequential loss (including loss of profit, revenue, or data) arising out of or in connection with our services.
- Cap on Liability: Our total liability to you in contract, tort (including negligence), or otherwise, shall be limited to the total amount paid by you to us in the 12 months preceding the claim.
- Third-Party Platforms: We are not responsible for changes, bans, or restrictions imposed by third-party platforms (e.g., WhatsApp, Facebook, LinkedIn) resulting from marketing activities, provided we have adhered to standard industry practices.
Nothing in these Terms limits our liability for death or personal injury caused by our negligence or for fraud.
9. Termination
- By Notice: Either party may terminate a service agreement by providing [e.g., 30 days] written notice to the other party.
- For Cause: Either party may terminate immediately if the other party commits a material breach of these Terms and fails to remedy it within [e.g., 14 days] of being notified.
- Consequences: Upon termination, you must immediately pay all outstanding invoices for work completed up to the termination date.
10. Data Protection
We process personal data in accordance with our Privacy Policy and applicable data protection laws, including the UK GDPR.
11. Governing Law and Jurisdiction
These Terms are governed by and construed in accordance with the laws of England and Wales.
- If you are a business based outside the UK, you agree that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim.
12. Changes to These Terms
We reserve the right to modify these Terms at any time. Changes will be effective immediately upon posting to our website. Your continued use of our services after any changes constitutes acceptance of the new Terms.
13. Contact Us
If you have any questions regarding these Terms and Conditions, please contact us at:
Pharma Escalator
Email:hello@pharmaescalator.co.uk
Address: 12 Redstart Dr, Catcliffe, Rotherham S60 8EG, UK